Textel, a St. Louis-based cloud texting platform for contact centers, completed a $4M Series A funding round.
The round was led by Cultivation Capital with participation from Stout Street Capital and Capital Midwest Fund III. This latest funding round brings the company’s total funds raised to $5M.
Textel intends to use the funds to drive additional partner sales and marketing and add product functionality.
Founded in 2014 by James Diel, CEO, Textel provides a texting platform for contact centers that is specifically designed to improve the customer experience, increase customer engagement, improve contact center performance and efficiency and drive revenue. With nearly 800 customers across North America, the company allows organizations to communicate with customers faster and more efficiently than traditional channels (email, voice, chat), improve the customer experience, and positively impact the KPIs of the contact center. Textel works within the NICE inContact and Genesys environments by routing incoming text messages to an available SMS-proficient agent utilizing their chat window who can then text right back. Teams can also send outbound texts on an ad hoc basis or using event-based triggers.