Seismic Raises $92M in Series F Funding

Seismic, a San Diego, CA-based provider of sales enablement and marketing orchestration platform, raised a Series F round of $92M.

The round, which brought the total raised to approximately $270M to-date and valued the company at approximately $1.6 billion, was led by the Permira Funds, with participation from Ameriprise Financial and EDBI and existing investors Jackson Square Ventures, Lightspeed Venture Partners, and T. Rowe Price.

In addition to its primary capital investment, the Permira funds have also made a significant secondary investment in Seismic, becoming Seismic’s single largest shareholder.

The company intends to use the funds to accelerate rapid innovation, international growth, and M&A activity.

Led by Doug Winter, Co-Founder and CEO, Seismic is a marketing and sales enablement solution, for go-to-market teams to deliver engaging buyer experiences that drive growth. Its Storytelling PlatformTM delivers innovative capabilities for marketers to orchestrate content delivery across all channels, and for sellers to engage with prospective buyers in a resonant manner at every step of the buyer journey. More than 600 enterprises including IBM and American Express use Seismic.

Founded in 2010 with headquarters in San Diego, Seismic now has more than 900 global employees across 14 offices across North America, Europe, and Australia.



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