Cuddly, a Seal Beach, Calif.-based mission-driven fundraising platform dedicated to helping animal welfare organizations worldwide, closed a $4m Series A funding round.
The round was led by Lead Edge Capital. In conjunction with the funding, Zach Ullman, Vice President at Lead Edge Capital, will join Cuddly’s Board of Directors.
The company intends to use the funds to accelerate the growth of its platform, to add fundraising consultants to support the organizations they serve, increase marketing spend to accelerate the growth of new donor acquisitions, and continue to improve the overall product experience.
Led by John Hussey, CEO, Cuddly enables animal shelters and rescue organizations to create product wishlists and fundraising campaigns so donors can give transparently by purchasing products or financially donating.
Through their proprietary fundraising platform, the company has raised over $20M in product sales and monetary donations since launching in 2014 and has recently surpassed over 10,000 campaigns.