Bulletproof Closes $13M Funding Round


Bulletproof 360, a Seattle, WA-based lifestyle company offering food, beverages and supplements for human performance, closed a $13M growth funding round.

Backers included Beliv, Rocana Ventures and existing investors CAVU Venture Partners and Trinity Ventures. 

The company intends to use the funds to expand its omnichannel presence and expand product offerings in both new and existing categories.

Launched in 2013 and led by CEO Larry Bodner, Bulletproof has been focused on developing integrated mind-body nutrition products that feature science-backed, high quality ingredients. The company’s portfolio offers a wide range of products ranging from clean coffee, MCT oil, collagen protein, snack bars to supplements.  

Bulletproof products are sold in all major leading retailers nationwide, and online at Bulletproof.com and Amazon.com.



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