Accenture (NYSE: ACN) is to acquire N3, an Atlanta, GA-based tech-driven sales and demand-generation firm that enables clients to drive sales growth in a virtual environment.
The amount of the deal, whose completion is subject to customary closing conditions, was not disclosed.
The acquisition adds approximately 2,200 employees to Accenture globally, along with artificial intelligence (AI) and machine learning (ML) capabilities.
Founded in 2004 and led by Jeff Laue, founder and chief executive officer, N3 leverages specialized sales talent — across complex areas like cloud, software platforms and 5G networks — supported by cloud-based, AI/ML technology that enables efficient customer interactions and sales conversions. The firm serves leading brands, such as Microsoft, Cisco and SAP. , with additional locations including Brazil, Costa Rica, Ireland, Germany, Japan, Singapore and the U.K.
With Accenture’s SynOps platform, these combined capabilities could offer a client the ability to aggregate millions of interaction points into actionable insights that drive sales growth.