Movable Ink, a NYC-based software company powering creative personalization for the world’s largest brands, raised $30m in Series C funding round.
Backers included Contour Venture Partners, Intel Capital and Silver Lake Waterman.
The company, which has raised $39m in funding to date, intends to use the capital to continue to develop the platform, expand on its extensive partner ecosystem within the Movable Ink Exchange, a marketplace of partner integrations that work with the Movable Ink platform, expand into new geographic markets and continue to provide ongoing support for clients with a dedicated team of senior strategists across retail, financial services, travel & hospitality, media & tech and other key industries.
Since its founding in 2010, Movable Ink has empowered more than 700 of the world’s most innovative brands to generate creative that is data-activated and contextually relevant at the time of engagement across email, mobile and web. The company’s core automation and operational tools are well-positioned to meet the rapidly changing needs of marketers brought about by COVID-19.
Led by Vivek Sharma, CEO, Movable Ink empowers digital marketers to generate creative that is data-activated and contextually relevant at the time of engagement across email, mobile and web. More than 700 of the world’s most innovative brands use its platform to automate the creation of unique on-brand experiences for each consumer at every moment. With more than 300 employees, the company is headquartered in New York City with offices in San Francisco, Chicago, and London.