Datasembly, a Washington, DC-based provider of real-time product pricing, promotions, and availability data for retailers and CPG brands, raised $10.3m in Series A funding.
The round was led by Craft Ventures with participation from Valor Siren Ventures. In conjunction with the funding, David Sacks will join the company’s Board of Directors.
The company intends to use the funds to accelerate product development and expand sales and marketing efforts.
Led by founder and CEO Ben Reich, Datasembly empowers brands and retailers to make data-driven decisions about prices and promotions in real time via proprietary technology that collects billions of grocery and retail product records from hundreds of thousands of locations every day. Data includes pricing, promotions and assortment information for both online and brick and mortar retailers, providing clients with invaluable insight and competitive information for real-time product transparency.
Clients leverage data to make critical business decisions quickly and efficiently, improving insight and margins for the execution of seasonal items, new product launches, private label and in-store pricing changes.