TrackStreet, a Las Vegas-based brand protection Software as a Service (SaaS) platform, closed a $5.1m seed-2 funding round.
The round was led by Okapi Capital, with participation from The Cove Fund, Early Light Ventures, SaaS Venture Capital, and Stage Venture Partners and Brad Perry (co-founder of Dealer Socket), amongst others.
The company intends to use the funds to further enhance next generation brand protection technologies and accelerate go-to-market strategies, all driven by proprietary artificial intelligence and automation technologies.
Led by Andrew Schydlowsky, Founder and CEO, TrackStreet leverages artificial intelligence and automation technologies to monitor and reduce brand, MAP, and resale pricing violations, enabling explosive multi-channel growth for brands across a wide gamut of industries. TrackStreet has a large and diverse customer base across numerous vertical industries, ranging from leading brands such Domestic, Mercury Marine, Smuckers, The Weyco Group, and Zeiss.