Niche, a Pittsburgh, PA-based school search platform connecting people to K-12 schools or colleges, raised $35m in Series C funding.
The round was led by Radian Capital, with participation from Salesforce Ventures, as well as existing investors Allen & Company LLC and Tim Armstrong. In conjunction with the funding, Weston Gaddy, Partner and Co-founder of Radian Capital, and Francisco D’Souza, Executive Vice Chairman and Co-Founder of Cognizant, Niche’s board of directors.
The company plans to use the funds to advance its platform to partner with thousands of additional schools and to continue to expand headcount across product, engineering, marketing, and sales.
Led by Luke Skurman, CEO and founder, Niche provides a platform for users to manage their school search journey, and the application process. As a two-sided platform, the company currently has over 1,400 school clients including Carnegie Mellon University, Harvard Westlake School, Boston University and k12.com.
Niche’s website and native app include over 130,000 profiles on colleges and schools, over 140 million reviews and ratings from students, parents and alumni, providing user search tools and resources to use during the school selection process.
In 2019, the platform had over 100 million visits and currently more than one in two college-bound high school seniors are registered on the site and using the company’s discovery tools to find a college or university.