Leanplum, a San Francisco, CA-based multi-channel customer engagement platform, raised an additional $27M as an extension of its Series D growth funding.
The round was led by Norwest Venture Partners and Shasta Ventures, with participation from Kleiner Perkins, Canaan, and Launchub.
The company will use the capital to bolster its product development and go-to-market (GTM) efforts.
Leanplum provides a multi-channel customer engagement platform for brands like Tesco and Zynga to meet the real-time needs of their customers by transforming data into an understanding of users’ needs and wants, and optimizing engagement campaigns utilizing multiple communication channels. In 2019, more than 2 Billion people used an app or website with Leanplum inside, with Leanplum enabling over 150 Billion multi-channel messages.
The company has offices across North America, Europe, and Asia, and has received more than $125M in funding from Silicon Valley venture capital firms.
Lenplum also announced today the appointment of Silicon Valley veteran George Garrick as President and CEO, and Sheri Huston as chief financial officer (CFO). Momchil Kyurkchiev, co-founder of Leanplum, will assume the role of chief product officer (CPO). Russ Fradin, Chairman of Dynamic Signal, founder, and angel investor, will also join Leanplum’s Board of Directors.