Kitman Labs Receives Investment from Sony Innovation Fund

Kitman Labs, a Dublin, IE & Menlo Park, CA-based provider of Performance Intelligence Solutions to elite sports teams globally, received an investment from the Sony Innovation Fund, Sony’s corporate venture fund.

The amount of the deal was not disclosed.

The investment follows the addition of strategic investors over the last 12 months, which will accelerate Kitman Labs’ growth and roadmap.

In 2019, the company launched its analytics-powered performance solution while recently announced global expansion plans and the acquisition of The Sports Office, a Wigan, UK-based data and analytics company powering performance for elite governing bodies, leagues, teams and development organizations.

Founded in 2012 by Stephen Smith, CEO, Kitman Labs provides performance intelligence solutions for elite sports teams. The company’s platform uses data to increase athlete availability and on-field success. It leverages over 200 years of performance, medical sports science, and data science expertise to deliver immediate and ongoing performance and business results. Kitman Labs currently powers over 150 elite teams across the NFL, NHL, MLB, UFC, NCAA, English Premier League, Bundesliga, Pro14, Premiership Rugby, NRL, Chinese Super League and more.

The company also has offices in Sydney.

Established in July 2016 by Sony Corporation, Sony Innovation Fund engages with startups to accelerate the development of technologies and launch new businesses. In addition to investment, the vehicle collaborates with the startups in which it invests, connecting them with businesses throughout Sony and its worldwide network of partners, providing guidance and advice, and collaborating with them to help achieve common success.



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