Casted, an Indianapolis-based SaaS (software-as-a-service) marketing platform for branded podcasts, raised $2.35m in seed funding.
The round included institutional and individual investors, including High Alpha Capital, Elevate Ventures, Tappan Hill Ventures, and other SaaS angel investors.
The company will use the funding to grow its product, sales, and marketing teams, to continue to expand its platform and add new features.
Led by Lindsay Tjepkema, CEO, Casted provides a content marketing platform for marketers to put their podcast conversations at the center of their marketing strategy. Marketers use the platform to host, organize, distribute, and measure the performance of their branded podcast shows and episodes. Customers already include notable brands like Drift, Pendo, Terminus, and LogicGate.