Weav Music, a NYC-based audio innovation lab, raised $5M in Series A financing.
The round was led by King River Capital; global fitness leader Peloton also participated, along with previous investors Passion Capital and Rivet Ventures. King River Co-Founder and Partner Megan Guy will join Weav Music’s Board of Directors.
The company intends to use the funds to expand its music platform — currently available exclusively via the company’s Weav Run app — throughout the health and wellness industry and beyond.
Co-founded by Lars Rasmussen and Elomida Visviki, Waev Music has developed proprietary technology that personalizes the experience of listening to music by adapting a recorded track in real-time, to match a listener’s activity, remixing energy, structure and crossfades while preserving quality and artistic integrity. Applications include fitness, sports, dance, gaming, AR/VR, and any other area where music can enhance an individual’s experience.