GoFor Industries, an Ottawa, ON, Canada-based last-mile logistics marketplace for on-demand delivery of building materials and equipment for the home improvement and construction industries, received an investment from Cemex Ventures, Cemex’ open innovation and Corporate Venture Capital unit.
The amount of the deal was not disclosed.
The company intends to use the funds for expansion to 20 major market areas in the United States, providing an indispensable tool for suppliers, distributors, and builders—turning the traditional cost center of delivery into a modern, customer-centric profit center.
Founded in 2016 and led by Brad Rollo, CEO, GoFor Industries matches the delivery requirements of distributors, retailers, and contractors with the appropriate lightweight to heavy-duty vehicles of its driver community inventory.
They provide timely delivery of goods to their customer and job sites.
The startup has operations in Canada and the United States.