Green Flower Media, a Venture, Calif.-based cannabis education platform, closed a $20m Series A financing round.
The round was led by Tuatara Capital, with participation from Poseidon Asset Management and Phyto Partners.
The company intends to use the funds to:
– develop additional Certificate programs;
– expand the subscription service with new original content;
– form strategic partnerships with both corporations and associations; and
– expand the team, which will triple from 25 to 75 people. Hires include expansions to marketing, operations, and sales teams, as well as a new dedicated higher education department (with a new VP of Content, instructional designers, content producers, and technical writers).
Established in 2014 by Max Simon, CEO, and Stephanie Graziano, COO, Green Flower Media is a cannabis education platform, featuring high-quality video content from 700+ top cannabis experts, doctors, scientists, researchers, entrepreneurs, investors, and thought leaders at the forefront of cannabis.
Its upcoming Certificate program offerings include Cannabis Business, Medical Applications of Cannabis, Regulations & Compliance, Cannabis Extraction, Hemp, CBD, Cannabis Sales, and more.
Four new channels of original content will soon be introduced via the Green Flower streaming video subscription service, including Cannabis for Health & Wellness, Cannabis Business, Growing Cannabis & Hemp, and Cannabis Culture.