Studio Movie Grill, a Dallas, Texas-based in-theater dining brand, received a strategic growth investment of $100m.
TowerBrook Capital Partners L.P., an international investment management firm, made the investment.
The partnership will help drive SMG’s next stage of accelerated growth, as the company continues to open in-theater dining locations across the United States.
Established in 1993 by CEO Brian Schultz, SMG offers in-theater dining, which combines first-run movies with full-service, in-theater dining. The company’s legacy outreach programs include Special Needs Screenings, Chefs for Children, and its annual Opening Hearts and Minds Award. In June 2018, SMG created a loyalty program, SMG Access, which rewards loyal guests and contributes free movies and free meals to underserved community members.