Whatfix, a San Jose, CA-based digital adoption platform, raised $12.5m in Series B funding.
The round was led by Eight Roads Ventures India with participation from its U.S.-based sister fund F-Prime Capital and Cisco Investments and existing investors Stellaris Venture Partners, and Helion Ventures Partners.
The company intends to use the funds to grow their marketing, sales, research and development teams in the US and India, expand US and global presence and further serve Fortune 1000 customers worldwide.
Led by Khadim Batti, co-founder and CEO, Whatfix is a digital adoption platform for companies to deliver onboarding, effective training and self-service support to users through contextual content displayed at the time of need. The system allows companies to simplify their users’ adoption journey through targeted information, all the while gathering insights that can be used to drive more effective software use.
Customers include Cardinal Health Canada, CNA Financial Corporation, BMC Software Inc., Sophos Group Plc, ManpowerGroup NL, and more.