Wellth Raises $5.1M in Series A Funding

WellthWellth, a Brooklyn, New York-based behavioral economics startup, raised $5.1m in Series A funding.

Backers included:
– Boehringer Ingelheim’s Venture Fund,
– AXA Venture Partners,
– New York Life Insurance Company,
– NFP Ventures Fund,
– Leonard Schaeffer,
– CD-Venture,
– the Partnership Fund for New York City, and
– Yabeo.

The company intends to use the funds to continue to expand the team and the platform.

Led by Matt Loper, CEO and co-founder, Wellth works with insurers and risk-bearing providers to motivate patient behavior change and adherence to treatment through the use of financial incentives and behavioral economics strategies. Its solution is served through a mobile patient experience that includes daily contextual and personalized nudges as well as quick ‘check-ins’ for daily medications.

The company focuses on better understanding and improving patient behaviors in costly chronic diseases where poor patient adherence is a major driver of preventable hospitalizations, readmissions and other costs, including Type 2 Diabetes, Congestive Heart Failure, Cardiovascular Disease, COPD, Asthma and Behavioral Health.



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