Ushur, a Santa Clara, Calif.-based provider of a SaaS service engagement platform leveraging enterprise data, Robotic Process Automation and Language Intelligence Service Architecture (LISA), raised $12m in Series A funding.
The round was led by 8VC with participation from new and existing seed investors.
In conjunction with the funding, Pankaj Patel, former executive vice president and chief development officer of Cisco, and Bhaskar Ghosh, partner and CTO at 8VC, joined Ushur’s Board of Directors. David Moskowitz, principal at 8VC, joined the Board as an observer.
Led by Simha Sadasiva, co-founder and CEO, Ushur provides a SaaS based micro-engagement platform for automating service workflows using Artificial Intelligence (AI) and Machine Learning (ML). With extensive integrations, a set of APIs, and drag-and-drop visual tools, the platform allows companies to boost sales and marketing KPIs.
Insurance clients use Ushur for automated claims processing, sales enablement, bill processing, and eligibility of insurance.
The company intends to use the funds to further scale the business and provide solutions for additional enterprise companies in insurance, as well as banking, human resources, and higher education.