Urban Sports Club, a Berlin, Germany-based provider of sports flat rate memberships, secured an 8-digit financing round.
The round was led by Partech through Partech Growth fund.
The company intends to use the funds to open new cities, add new venues and invest in marketing activities to raise awareness for its offer and its studio partners.
Started in late 2012 by Benjamin Roth and Moritz Kreppel, Urban Sports Club offers a single sports and wellness membership that allows visiting over 3.000 venues in currently more than 30 cities in three countries (Germany, France and Italy). The company has an aggregator model, which allows its members to book activities or participate in free trainings at partner venues all with the use of a smartphone application. Memberships range from 29 to 129 Euro per month, depending on access level, and can be used in all venues internationally. Urban Sports Club also addresses the need for comprehensive corporate benefits solutions by enabling companies large and small to add this flexible sports membership to their existing job perks.
After first opening in the French market in 2017, the company is now replicating its model across Europe with the recent opening of two cities in Italy. After growing the supply in Paris to over 300 venues, Urban Sports Club recently launched its second market in France, Lyon, where 25 venues are available from the start.