The Floor, a Tel Aviv, Israel-based fintech startup, raised US$5m in funding.
Fosun and Fosun Hani Securities Limited made the strategic investment and will join the Board of Directors of The Floor.
Headquartered at the Tel Aviv Stock Exchange (TASE) with a branch in Hong Kong, The Floor leverages technologies and expertise in verticals including fintech, blockchain and cybersecurity to provide a global fintech platform working with six of the world’s largest financial institutions to tackle their business pain points.
Led by Avi Cohen, Co-Founder and CEO, the company aims to bring Israeli technologies to Asia and connect with local players. In May 2018, the company announced its strategic partnership with TASE to jointly establish a blockchain securities lending platform. The Floor has been dedicated to leading several R&D initiatives capable of delivering new technologies to financial institutions, alongside plans for global business expansion, especially in China.