AppLovin, a Palo Alto, CA-based mobile game discovery company, is to receive a $400m investment from KKR.
KKR is making the investment primarily from its KKR Americas XII Fund.
The company intends to use the funds to continue to scale its global mobile game discovery business.
Founded in 2012 by Adam Foroughi, CEO, AppLovin offers a comprehensive platform where app developers of all sizes can connect with their ideal consumers and get discovered. The company is focused on enabling both indie and established mobile game developers to grow with the expertise and insights they need to finance, market, and expand their businesses—all in one place.
In 2018, AppLovin launched its own mobile gaming division, Lion Studios, which has already published multiple chart-topping games.
The company also has offices in San Francisco, New York, Dublin, Beijing, Tokyo, Seoul, and Berlin.
FinSMEs
17/07/2018