The amount of the deal was not disclosed. In conjunction with the funding, Omair Sarwar, a Principal at SFW, will be joining the Swiftpage Board of Directors.
With SFW’s strategic support and resources, the company plans to develop its product offering, enhance its sales and marketing capabilities, enter new markets, and accelerate growth.
Led by H. John Oechsle, CEO, Swiftpage provides customer relationship management software to owners and managers of SMBs across the world. Its flagship product, the Act! platform, offers sales and marketing software solutions that enable SMBs to manage their front-office processes such as customer acquisition, management, and retention. Act!’s core platform offers a broad range of functionality, including customer management, sales and pipeline management, marketing automation, vertical customization, and third-party integrations.
Customers include over 200,000 SMBs across every sector of the economy.
The company has operations in Denver, CO, Scottsdale, AZ, and Newcastle, UK.