mPulse Mobile, an Encino, CA-based provider of healthcare industry mobile solutions for engaging and activating consumers, raised $11M in Series B financing.
The round, which brings the total capital raised to date to over $25M, was led by SJF Ventures with participation from existing investors HLM Venture Partners, EchoHealth Ventures, OCA Ventures, and Bonfire Ventures. In conjunction with the funding, SJF Ventures Managing Director Cody Nystrom, will be joining the mPulse Mobile Board.
The company intends to use the funds for market growth through strategic acquisitions and further investment in data science and Artificial Intelligence (AI) technology solutions.
Led by Chris Nicholson, Co-founder and CEO, mPulse Mobile has also announced the launch of its Activation Intelligence product, which utilizes a wide variety of data, including demographic, psychographic and patient-generated data, to dynamically profile and deliver individualized mobile dialogues to the right person at the right time to drive healthy behavior change.
Activation Intelligence is in production today in a study at an Integrated Delivery Network (IDN) client working to solve the challenge of diabetes self-management and increase Comprehensive Diabetes Care HEDIS scores. With a diverse population of over 8,000 patients, Activation Intelligence is automating tens of thousands of tailored mobile dialogues to create engaging touchpoints that improve care plan adherence. Study results to be published later this year.
mPulse also announced that the company added 26 new clients and partners to their customer base spanning multiple healthcare segments, including Cambia Health Solutions, Magellan Health, CityMD, Premera Blue Cross, Catasys, Docent Health, and Healthx.