Thirdpresence, a Helsinki, Finland-based AI-driven programmatic video advertising company, raised $2.4M in seed funding.
Backers included Inventure and Tesi and other new and existing investors.
The company, which has raised over $6M in total funding to date, intends to use the funds to accelerate R&D on their purpose-built AI.
Led by Valtteri Pukander, CEO, Thirdpresence has developed an in-app video advertising solution which aims to increase ad relevancy, viewability, and brand safety by applying proprietary artificial intelligence (AI). This allows advertisers to match their branding objectives with large-scale video audiences in a safe and result-driven environment.
Founded in 2007, Thirdpresence handles billions of video advertising transactions every day exclusively within the in-app environment.
The company has offices in Helsinki, New York, and London.