NetBooster Becomes Artefact and Raises €15M in Funding

NetBooster SA (FR0000079683), an independent international agency in digital performance marketing, raised €15m in funding.

Following the recent merger of NetBooster and Artefact, the company decided to increase its share capital to globally support their full-service offering, combining marketing, consulting and technology. The agencies will regroup under the same name – Artefact – Marketing Engineers – to embody and develop their new positioning in the market.

The funding will allow the company to reinforce its team of experts around the globe as well as increasing its R&D and proprietary technologies investments in order to maintain and support technological advantage in France and abroad.
With the funds raised, Artefact will be able to consider new acquisition opportunities likely to extend its field of expertise and its geographical reach to sustain profitability and ambitious growth.

Led by François de la Villardière – Chairman of the Board, Guillaume de Rocquemaurel – Group CEO, Vincent Luciani – Group CCO & CEO France, and Philippe Rolet – Group CTO, Artefact (formerly Artefact-NetBooster SA) is a marketing agency built on the union of marketers and engineers that works with global brands to redefine the future of customer experience through new technologies. The company has 25 offices across 17 countries, with 1000+ employees delivering three service offers: Data Consulting, Digital Marketing Expertise and Technology Development (Big Data and Artificial Intelligence).

FinSMEs

01/02/2018

 

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