Tecovas, an Austin, Texas-based direct-to-consumer western brand, raised $2.6m in funding.
The round was led by Yeti Capital with participation from existing investors. In conjunction with the funding, Roy Seiders will join the board of Tecovas.
The company intends to use the funds to expand its team, marketing efforts, and product line.
Launched in fall 2015 by Paul Hedrick, CEO, Tecovas is a direct-to-consumer western brand with uses custom tanned leathers to create western boots, belts, and accessories.