AppOnboard, Inc., a Los Angeles, CA-based developer of interactive, full-fidelity demos of mobile apps, raised $4M in funding.
Backers included Troy Capital Partners, London Venture Partners, Google AdSense Eytan Elbaz, Ophir CG, Abstract VC, 500 Startups, and nearly a dozen influential CxOs in the mobile app industry.
Founded in 2016 by Jonathan Zweig and Adam Piechowicz, AppOnboard provides a proprietary, patent-pending technology platform that gives mobile developers an R&D tool to improve all aspects of their app’s user experience. From patent-pending chronological heat map analytics, to the sight, sound, motion, and physical touch analytics that the dashboard provides, the platform allows developers to see in real-time how users interact with the full-fidelity demos of their apps.
This insight facilitates updates without App Store re-submission, and allows for conceptual app evaluation without full development or launch to market.
The company, which has development offices in San Francisco and London, works with Zynga, Glu, Jam City, Scopely, Pocket Gems and a host of other top grossing app developers.