TVPage, a San Diego, California-based provider of cloud video commerce technologies, raised $3M in funding.
Greg Silverman, former president of Warner Bros. Pictures, joined as a strategic investor as part of the funding.
The company will use the funds to continue to expand operations.
Led by Allon Caidar, CEO, TVPage provides a video commerce cloud that allows consumers to interact and shop with video across merchant and digital media properties. The company recently launched the TVPage Video Commerce Exchange, a new offering for digital media publishers that enables the monetization of video content through public and private merchant sponsorships.