Sift, a Sunnyvale, CA-based free application that maximizes credit card benefits and earns reimbursements for consumers, raised $1.5m in seed funding.
Backers included Liquid 2 Ventures, Plug and Play, Sy Fahimi, Sophia Collier, Band of Angels, Rajul Garg and Anton Gauffin.
The company intends to use the funds to grow its user base as well as continue to develop solutions for consumers.
Led by Abhinav Dubey, Sift provides a free app that aims to maximize credit card benefits and earns reimbursements for consumers by informing them about the rights, protections, and benefits available to them, and streamlines the process of getting their money back. The company now plans to expand offerings including the unlocking of a number of travel related benefits, such as reimbursements up to $500 for travelers stranded by flight delays, lost luggage reimbursement, trip cancellation insurance, and beyond.