Unilever to Acquire Living Proof

unileverUnilever is to acquire Living Proof, Inc., a Cambridge, MA-based premium hair care business.

The terms of the deal, which is expected to close in Q1 2017, subject to customary regulatory approvals, were not disclosed. Living Proof will be part of Unilever’s Prestige portfolio, which includes brands such as Dermalogica, Kate Somerville, Murad and REN.

Conceived by venture capitalist and entrepreneur Jon Flint and and MIT professor Robert Langer, Living Proof brings advanced bio-medical technology to the beauty industry by creating and launching a portfolio of hair products to keep health hair, fight frizz, build volume and address a number of other hair care challenges.
The company is led by Grace Ray, CEO.



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