Marketing Evolution, a NYC-based martech company, received a $4m line of credit.
SaaS Capital, a provider of credit facilities to SaaS companies, provided the financing.
The company intends to use the funds to continue to expand operations.
Founded in 2000 by Rex Briggs, CEO, Marketing Evolution developed patented technologies for optimizing the entire marketing mix down to the individual person and message level while campaigns are live.
The company works with over 100 marketers across over 20 countries globally.