TapFwd, a San Francisco, CA-based mobile data marketplace, raised $3m in seed funding.
The round was led by Partech Ventures with participation from AngelPad, Boldstart Ventures, Vaizra Investments, and Tekton Ventures, as well as angel investors Jared Kopf (founder of AdRoll), Auren Hoffman (founder of LiveRamp), Ben Narasin (GP at Canvas Ventures), Mike Driscoll (founder of Metamarkets), and Jonah Goodhart (founder of Moat).
The company intends to use the funds to expand the capabilities and coverage of marketplace.
Led by Alex Wasserman, Co-Founder and CEO, TapFwd provides provides mobile ad networks, publishers, and marketers with a mobile data marketplace, which currently processes 250 billion data points daily, across offline, online, and mobile channels.
Founded in 2014, the company gathers data across offline, online, and mobile channels and maps it to device IDs to create a unified view of the person behind the mobile device.