Brighter, a Santa Monica, CA-based healthcare software company, raised $21m in Series D funding.
The round was led by General Catalyst Partners with participation from DAG Ventures and existing investors Mayfield, Benchmark and Tenaya. In conjunction with the funding, Gabe Ling, partner, General Catalyst, joined Benchmark’s Bill Gurley, Mayfield’s Navin Chaddha and Tenaya’s Stewart Gollmer on Brighter’s board of directors.
The company intends to use the funds to actively recruit enterprise software product and engineering people to continue to innovate and expand the capabilities of the platform across additional carrier partners.
Founded by serial entrepreneur Jake Winebaum in 2011, Brighter provides a platform that aims to improve the dental patient experience and outcomes by actively engaging members with dentists that provide care.
The company’s marketplace and Brighter ScoreTM provides members with price, quality and service transparency to maximize the benefits of their dental plan.
Patients can see the variation in their co-pay from dentist to dentist and which dentists have the best ratings and professional experience.
In addition, the platform enables providers to advertise their practices’ services and strengths to new patients and to stay directly connected with existing ones.