ContentOro, an Ann Arbor, Michigan-based startup that delivers quality digital content for brands online, closed a $450K seed funding round.
Backers included Michigan Angel Fund, Lis Ventures, and InvestMichigan!.
The company will use the funds to hire key personnel and complete their Content Marketplace.
Founded by Bob Chunn, ContentOro provides content by working with publishers to extract the contents of their books and magazines and stream them to customers’ websites with their proprietary software. Its proprietary software converts pages of text and images from published books into pieces of content that can be searched, found, and added to any website.