NewsCred, a NYC-based content marketing software company, raised $42m in growth equity funding.
The round was led by FTV Capital with participation from existing investors FirstMark Capital, InterWest Partners, and Mayfield Fund. In conjunction with the funding, Liron Gitig, partner at FTV Capital, joined NewsCred’s board of directors.
The company intends to use the funds to scale its global operations.
Led by Shafqat Islam, Co-founder and Chief Executive Officer, NewsCred provides brands with software for content creation, marketing management, cross-channel publishing, and measurement.
Founded in 2008, the company employs 200 people in seven global offices (including New York City, London, and Dhaka), serving customers in over 70 countries including, ASICS, Barclays, Capgemini, Cisco, ConAgra Foods, Conair, Dell, Fidelity, Hewlett Packard, Nasdaq, Pepsi, Schneider Electric, Toyota, USAA, Visa, and more.