Target Data, a Chicago, IL-based data-driven marketing provider, received a $1.475m credit facility.
Square 1 Bank, the premier banking partner to entrepreneurs and the venture capital community, provided the debt financing.
The company intends to use the funds for working capital to support continued growth.
Founded in 2007 and led by Ross Shelleman, chief executive officer, Target Data provides a cloud-based marketing optimization platform that merges clients’ internal customer and sales data with third-party household data to identify, rank and profile their most valuable customers and prospects.
The solution allows both online and offline campaigns to be executed without an upfront investment in software.
Customers include hundreds of firms in banking, insurance, retail, DIY, moving and storage, and telecommunications.