HomeHero, a Santa Monica, CA-based senior home care marketplace, raised $20m in Series A funding.
The round was led by Graham Holdings Company (NYSE:GHC) with participation from Social+Capital Partnership, Tencent Holdings Limited and The Launch Fund.
The company, which has raised $23m to date, intends to use the funds to expand into new markets, starting with San Diego and San Francisco, as well as hire new people. The previous $3m seed round last year was led by Social+Capital Partnership and included Science Inc. and Jason Calacanis of The Launch Fund.
Led by Kyle Hill, CEO and co-founder, and Joe Nigro, newly named Head of Growth. HomeHero allows families to find, hire and manage in-home care through an online marketplace of thousands of experienced caregivers. The services offered are non-medical, and cover a wide range of tasks including shopping, meal preparation, exercise, light housekeeping, companionship and personal care.
The site provides access to video profiles, background checks, and references/reviews, so families are matched with reliable caregivers for their aging members.
The company has 18 employees.