Colabo, a San Carlos, CA-based provider of an automated sales engagement platform, raised $7m in funding.
Backers included Marker, Kaedan Capital and existing investors Paul Maritz, Raghu Raghuram, Ray Rothrock and The Hive.
The funds will be used to support its current growth.
Led by Yoav Dembak, CEO and Co-Founder, Colabo leverages customer engagement channels like Linkedin and Meetup to automatically select the best channels and messages to enable sales teams to increase response rates from leads. They use proprietary data integration and analytics to discover the best channels and services where customers are active and most likely to respond along with the relevant information about their needs and problems to assure messages are always customized and most likely to be read and replied.