Idea Taste of Italy Fund Makes First Investment in La Piadineria

ideasgr_logo_lowresIdea Taste of Italy, launched one year ago by Idea Capital funds Sgr to back Italian SMEs operating in the food industry, has started investing.

lapiadineriaThe fund made its first investment in La Piadineria, a Brescia, Italy-based food franchising company. Co-founded by Antonio Milani and Franco Beccaria, the company currently has 80 stores making piadinas across Italy. It employs 160 people and has a turnover of €25m.

Idea Taste of Italy is an investment fund dedicated to the food & beverage industry. It invests in mid-sized companies that have proved good profitable growth potential, with solid and focused operational models.

The investment committee includes Oscar Farinetti (Eataly), Claudia Limonta (Rovagnati) and Daniele Ferrero (Venchi) and Niccolò Branca.




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