CallRail, an Atlanta, GA-based call tracking and analytics platform for businesses and marketing agencies, closed a $1.9m Series A funding.
The round was led by Wain Kellum, with participation from Reggie Bradford, Tycho Howle, Jim Armstrong, and Todd Belfer.
The company intends to use the funds to scale sales and marketing efforts as well as advance its product roadmap.
Led by Andy Powell, CEO, and Kevin Mann, CTO, CallRail provides call tracking and analytics services to more than 15,000 businesses and marketing agencies in United States and Canada. Its cloud platform allows business owners to discover which marketing campaigns and search keywords are driving valuable phone calls. Businesses use the call analytics to optimize advertising campaigns, increase sales, and improve customer satisfaction.