Experiment Engine, an Austin, Texas-based conversation optimization platform startup, closed a $1m seed funding round.
Backers included Founder Collective, Mercury Fund, Dan Graham, and Rony Kahan.
The company will use the funds to expand the platform and drive sales/marketing initiatives.
Led by Claire Vo, CEO and Founder, Experiment Engine provides a SaaS web and mobile optimization platform that allows enterprises to conduct A/B tests through a marketplace of conversion experts.
The founders of the startup participated in the TechStars Austin 2014 program.
FinSMEs
25/11/2014