Apto, a Houston, TX-based provider of CRM and pipeline tracking software for the commercial real estate industry, raised $1.4m in Series A funding.
The round was led by Mercury Fund. In conjunction with the funding, Mercury Fund partner Ned Hill joined Apto’s board.
The company intends to use the funds to expand its sales and marketing efforts, and broaden and accelerate product development.
Founded in 2011 by Tanner McGraw, CEO, Apto is a business application developed by commercial real estate brokers that gives brokers and teams a comprehensive tool for managing people, properties and pipeline. In addition, teams can manage back office functions such as invoicing, commission tracking, and accounting.