Stackla, a Sidney, Australia-based provider of a platform to aggregate and curate social media content, raised $2m in its first funding round.
The round was led by venture capital fund rampersand awith participation from Tony Faure, Grant McCarthy, Alan Kohler and Sam Mackay.
The company intends to use the funds for international expansion in the US and Europe.
Founded in 2012 by Damien Mahoney and Peter Cassidy, Stackla provides a social content marketing platform that allows brands to discover and showcase customer endorsements from the social web. Use cases include social catalogs for e-commerce websites; content crowdsourcing for live events; curated social media hubs for brand websites and real time visualisations generated from social data.
It serves more than 300 clients including Adidas, ANZ, Telstra, Disney, Fashion Week, Medibank, Pandora, Qantas, Kathmandu, McDonalds, NVIDIA, Bose, British Labour Party, Michael Hill, Vogue, Toyota, Holden, SABA, MYER, Lego, Shell, Manchester United FC, Tourism Australia, Philips, Canon, Citibank, Origin Energy, SBS and most major Australian sport organisations.
The company has offices in San Francisco and London, employs 30 people in total and is continuing to hire.