Perkville, a San Francisco, CA-based provider of a platform that enables businesses to create a customer rewards program, closed a $2.4m Series A financing.
The round was led by Moneta Ventures with participation from MDO Holdings, Keiretsu Forum, Sand Hill Angels, Xandex Ventures, Fifth Era, and members of Berkeley Angel Network.
The company will use the funds to grow in the fitness and gym vertical, and to accelerate expansion into retail, salons, spas, etc.
Led by CEO and co-founder Sunil Saha, Perkville provides businesses with SaaS loyalty and retention programs. Through integrations with POS systems, the platform automatically rewards customer visits, tracks referrals, drives social media, etc.
It is free for users, and offers monthly subscriptions for businesses of all sizes.