Apptentive, a Seattle, WA-based enterprise SaaS software platform for mobile customer communications, completed a $5.3M Series A funding.
The round was led by SurveyMonkey and Origin Ventures with participation from previous investors Founders Co-op and Golden Venture Partners, and the company’s founders. In addition, Damon Cronkey, Senior Vice President of Corporate Development and Strategy for SurveyMonkey, joined Apptentive’s Board.
The company plans to use the funds to expand its suite of in-app customer communication tools and accelerate its sales, marketing and product development activities. It is hiring.
Led by CEO Robi Ganguly, Apptentive provides a SaaS platform featuring tools for mobile app makers to communicate directly with their customers. It is integrated into mobile apps for Urbanspoon, Intercontinental Hotels Group, Overstock.com, Concur, Allrecipes.com, and more than 100 other large enterprise clients.