Adinch, Inc., a San Francisco, CA- Moscow, Russia- and Kiev, Ukraine-based global real-time bidding mobile ad network, is raising $3m in equity funding.
In the round, TMT Investments made a US$600k investment and acquired a 20% stake of the capital of the company which intends to use the funds to expand operations.
Adinch is a global real-time bidding mobile ad network, leveraging big data to deliver precision-targeted advertising campaigns and reach users in North America, Europe, the CIS and other regions. Buyers leverage the platform to manage their advertising spending, track campaigns and obtain actionable insights into their audiences.
Clients receive instant access to over 200 billion monthly ad impressions in 230 countries, on more than 200,000 mobile apps and mobile websites.
In March 2014, 101 Startup, a company owned by TMT’s senior managers German Kaplun, Alexander Morgulchik and Artyom Inyutin acquired 60% of the company, at a US$9m equity valuation. Assuming that the current round is fully subscribed, 101 Startup will own approximately 44.98% of Adinch’s fully diluted equity capital.