Vidmind, a Tel Aviv, Israel-based company that enables new virtual TV operators to launch an OTT Pay TV service, received a US$ 30m investment from Trellas, one of Russia’s largest independent retail groups.
Led by Danny Peled, CEO, Vidmind offers a hybrid platform that enables new virtual TV operators to provide an innovative service leveraging existing free-to-air channels while adding a wide variety of OTT content, such as a VOD library, live IP channels, CatchUp channels, apps and games. The company’s cloud platform, hybrid STB and apps allow service providers to launch a primary TV service by using the existing broadband infrastructure.
Trellas owns brands such as Svyaznoy, Svyaznoy Bank, Enter, Pandora franchise rights, Tvzor and others. The same TVzor is using the Vidmind cloud-based, hybrid OTT/DTT platform as the foundation for a new primary TV service in Russia.