Glow Digital Media, a London, UK-based social ad platform, raised $7m in Series A funding.
Backers included Notion Capital and White Star Capital and existing investors Project A Ventures and Avonmore Developments.
The company intends to use the funds for further international expansion and continued product development of the platform.
Led by Damian Routley, co-founder and CEO, Glow provides a platform that uses both proprietary and social data to help brands find, engage and transact with relevant customers on Facebook and Twitter. Available as a social ads tool, the solution enables marketers to integrate their existing systems with Glow’s technology thereby tailoring their experience to better meet their specific needs.
Glow is one of Facebook’s Strategic Preferred Marketing Developers (SPMD), and one of the Twitter Marketing Platform Partners with access to their recently launched Mobile App Promotion tools.
The company has offices in LA, New York, Berlin, and Singapore.
FinSMEs
23/07/2014