Global travel platform TripAdvisor, Inc. (NASDAQ: TRIP) is to acquire lafourchette, a Paris, France-based online restaurant booking platform with a network of more than 12,000 restaurant partners across Europe.
The terms of the deal were not disclosed. Reports said it could amount to €100m.
Led by Bertrand Jelensperger, CEO, lafourchette is an online and mobile reservation platform for restaurants in France, Spain and Switzerland. The company also offers management software solutions for restaurants to optimize online business by providing a booking, discount and data tool. The company operates the ‘eltenedor’ brand in Spanish and ‘thefork’ brand in English, and has been majority owned by Otium Capital since 2009.
Following the close, lafourchette and its employees will continue to operate from its existing European offices, with headquarters in Paris and Barcelona.
Commenting on the announcement, Stephen Kaufer, president and CEO, TripAdvisor, said: “…As a global company, we look forward to strengthening the lafourchette brand and working together to enhance the TripAdvisor restaurant offering for users“.